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Publisher Promotion of Book
1. Press
Releases - Announcements for Book Releases,
Authors Event, and General Book News
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Press
Releases are sent out to these groups
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Newspapers, magazines, book clubs, and
journals that print news about books
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Bookstores, Retail Stores, and
independent stores that carry books
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Book Reviewers and Journalists who cover
book news
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Book Buyers for retail chains and
independent shops |
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2.
Commercials -
Truesource Publishing makes video
commercials advertising book releases
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Commercials are seen throughout the
internet commercials by themselves and
as part of another video.
Radio commercials include XM Radio and
Online Radio
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Youtube
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Metacafe
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Myspace
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Google Videos
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Yahoo Videos
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Facebook
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Twitter
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Starving Writers Books
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All Websites associated with Truesource
Media and their divisions |
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3. Print and
Flash Adds - Advertisements announcing book
released and book news
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Print and Flash Adds can be seen
throughout the internet and print adds
can be seen in various periodicals
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Myspace
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Facebook
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Starving Writers Books
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All Websites associated with Truesource
Media and their divisions
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All publications associated with
Truesource Publishing
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Major news publications and Literary
Journals that contain news about books
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Yahoo
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Google
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Major Newspapers and Magazines
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Craigs List |
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Author Promotion of Book
4. Book
Discussion Having the book reviewed by book
reviews and discussed through book clubs
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Book reviews can be seen in publications
online and in print any publication
that offers book reviews -
Targeted areas for Book discussion
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Book Clubs online and clubs that meet
in person
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Message boards online
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Reviews of the book by book reviews both
print and online
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Having a foreword written for your book
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5. Interviews
Author conducts any interview about their work
and latest book
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- The
author is interviewed by any media
outlet -
Targeted areas for author to be
interviewed
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Radio Shows
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TV shows
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Online shows
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Publications print and online
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6. Speaking Engagements and
Appearances Author will do lectures and make
appearances
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Appearances can be anything that helps
in the promotion of the book -
Targeted areas for appearances and
speaking engagements
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Schools and Universities
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Book Clubs or discussion nights
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Book fairs and Literary Festivals
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Charity Events
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Book Readings
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Libraries |
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7. Book
Signings Author will book signings at retail
bookstores and independent stores
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There will also be a Q and A with each
book signing targeted areas will be
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Retail book stores like Barnes and Noble
in targeted regions
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Independent Stores
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Used book stores
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Literary Festivals and Book Fairs
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8. Book Clubs
Get book clubs to
read the book and have the author do a Q & A
with the clubs
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Targeted
areas for Book Clubs
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The Coffee Book Club (created by
Truesource Media )
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The Beer Book Club (created by
Truesource Media )
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The Wine Book Club (created by
Truesource Media )
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Online Book Clubs through bookstores and
Publications |
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9. Website Author personal
with news and event calendar
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Make personal website interactive where
fans can get to know the author and have
questions answered buy the author. Also
add fun facts about the author and his
books. There should also be a photo
gallery on the site.
www.authorname.com
www.authorname.org
www.authorname.net
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10.
Merchandise Depending on the type of book it
is merchandise can be made and promote the book
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Targeted
Merchandise
-this is also good for books that will
be adapted into a movie
Apparel
Glasses,
Mugs, and Dishware
Posters
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